Shooply
Full-Stack Architect
Overview
High-performance e-commerce platform with a microservices architecture. Features an SSR-optimized Next.js 14 frontend and a super-fast GoFiber backend. Implements advanced caching (Redis), messaging (RabbitMQ), and comprehensive telemetry (OpenTelemetry, Prometheus).
The Problem
Modern e-commerce platforms struggle to balance performance, scalability, and developer experience. Traditional monolithic architectures become bottlenecks under high traffic, while microservices introduce complexity in service coordination, observability, and deployment. There is a need for a high-performance e-commerce reference architecture that demonstrates best practices in microservices design, caching strategies, message queuing, and comprehensive telemetry.
The Solution
Shooply is a full-stack e-commerce platform built with a microservices architecture that demonstrates production-grade patterns. The frontend uses Next.js 14 with SSR optimization and efficient state management via Zustand and React Query. The backend leverages Go (Golang) with GoFiber — one of the fastest Go web frameworks — connected to PostgreSQL. The platform implements Redis for advanced caching and RabbitMQ for reliable message queuing between services. Comprehensive telemetry is achieved through OpenTelemetry integration with Prometheus for metrics collection and Zerolog for structured logging.
Key Features
Microservices Architecture
Decoupled services for product catalog, cart, checkout, orders, and user management, communicating through REST APIs and RabbitMQ message queues for loose coupling and independent scalability.
High-Performance Backend
GoFiber backend leveraging Go's concurrency model for exceptional throughput and low latency. Redis caching layer reduces database load and accelerates frequent queries.
SSR-Optimized Frontend
Next.js 14 with Server-Side Rendering for fast initial page loads, excellent SEO, and optimal Core Web Vitals scores. State management via Zustand and React Query for efficient client-side data handling.
Comprehensive Observability
OpenTelemetry integration for distributed tracing across all services, Prometheus metrics collection for performance monitoring, and Zerolog structured logging for efficient log analysis and debugging.
Reliable Message Queuing
RabbitMQ for asynchronous communication between services — order processing, inventory updates, email notifications — ensuring reliable delivery even under high load.
Architecture
Frontend (Next.js 14 + TypeScript + Tailwind CSS) communicates with Backend (Go + GoFiber) via REST API. Redis sits between frontend and backend as a caching layer. RabbitMQ handles async message passing between microservices. PostgreSQL serves as the primary database. OpenTelemetry collector gathers traces from all services and exports to Prometheus for metrics visualization.
How to Use
Clone the repository and set up both frontend (Next.js 14) and backend (GoFiber) services. Configure PostgreSQL, Redis, and RabbitMQ connections. Run migrations to set up the database schema. Start the backend API server, then launch the frontend application. The platform exposes RESTful API endpoints for product catalog, cart management, checkout, order processing, and user management with full Swagger documentation.
Impact & Results
Demonstrates a production-ready e-commerce architecture achieving high throughput through GoFiber's performance (one of the fastest Go frameworks) and Redis caching. The RabbitMQ message queue ensures reliable asynchronous order processing and inventory updates. OpenTelemetry integration provides end-to-end observability with distributed tracing, enabling quick diagnosis of performance bottlenecks. The SSR-optimized Next.js frontend delivers fast page loads and excellent SEO performance.